Marketing Your Work At Home Business

For moms trying to launch and run their own home-based business, marketing our businesses is often the most important thing we can do (aside from the actual work) to give us the best chance at success. Low on budget? Never fear. We have advice on lost-cost ways to market your business as long as you’re willing to put in the time. Have a small budget? We can help you figure out the most effective ways to spend it. Already own a successful business and finally have the marketing budget to take it to the next level? We can help with that too. Below you’ll find advice on the best ways to market your at home business – both online and off.

5 Ways to Use Your Website Images to Promote Your Website

Blogging by 0 comments

If you’re in a service business or sell products, then you probably have photos on your website. My cousin repairs screens (the lanai kind, not the iPhone kind) and his website features a ton of pictures of his finished work, as well as multiple before and after photos of various projects he’s completed. Similarly, people […]

Read the full article →

3 of the Best Online and Physical Locales for DIY Entrepreneurs

Marketing Your Business by 0 comments

You have less than eight seconds to grab and keep your potential customer’s attention. Even goldfish have longer attention spans than the average, modern-day consumer. This means as a modern-day DIY entrepreneur you need to be anything but average — and seven seconds ahead of other merchants. The first key factor in achieving this feat […]

Read the full article →

Must-Have Mobile Marketing Gear for Your Business

Marketing Your Business by 0 comments

Marketing your business services or product is a full-time job. The more you do, the greater the opportunity to reach potential customers and clients. And thanks to current technology, you don’t have to stop marketing just because you’re out of the office, in transit or on a business trip. Consider the following must-have devices for […]

Read the full article →

Learning from Affiliate Marketing Failure

Marketing Your Business by 1 comment
Thumbnail image for Learning from Affiliate Marketing Failure

I wish I could tell you that every single affiliate link you put in your product reviews is going to bring you thousands of dollars, but I can’t. I’d be lying to you if I guaranteed that every one of your affiliate links will earn you a measly $5.00. Even if you follow every single […]

Read the full article →

More Reasons You Should Try a Podcast

Marketing Your Business by 0 comments
Thumbnail image for More Reasons You Should Try a Podcast

Podcasting is having a tremendous year. Pew Research reports that 17 percent of all Americans over age 12 were listening to podcasts in January 2015, a two percent increase in just one year and nearly double the number in 2008. Podcasting is an ideal marketing tool for self-employed, WAHMpreneurs for two critical reasons.  First, there […]

Read the full article →

Branding 101 for Your WAHM Business

Marketing Your Business by 1 comment

So, you’ve been doing this work-at-home thing for a while now and are looking to grow your business. Whether you’re blogging, transcribing, consulting, or doing any of the myriad things you can do from home, eventually you will need to brand yourself. Step one in branding: a logo. The old adage is true: you need […]

Read the full article →

The Importance of Images in Product Reviews

Marketing Your Business by 0 comments

So, why do images matter in product reviews? Well, the web is now far more image driven than it was a few years ago – and it’s not only because our attention spans have been shortened by using the internet. Images make posts look more attractive, and, therefore, make them more shareable.

Read the full article →

4 Ways to Upgrade your Facebook Marketing Efforts

Marketing Your Business by 0 comments
4 Ways to Upgrade your Facebook Marketing Efforts

One seventh of all people on the planet are active Facebook users, making Facebook the third largest “nation” population-wise, worldwide. Falling just behind China and India, some tech insiders even predict it could surpass the population of both countries by 2016. Whereas marketing execs and business owners know they have little chance of selling to […]

Read the full article →

Soliciting Testimonials to Establish Trust

Marketing Your Business by 1 comment
Soliciting Testimonials to Establish Trust

For as long as marketers have sold products, they’ve sought customer testimonials. In the age of social media, testimonials have transformed, but they still serve the core purpose of establishing trust between seller and buyer. The importance of testimonials If you’ve ever written or delivered an elevator pitch, you know it should be brief. Yet […]

Read the full article →

5 Ways You Can Finish An eBook Before Christmas Break

Marketing Your Business by 0 comments

The end of the year is creeping up fast. The reality is that many of us don’t have nearly as much work time as we’d like in the last two weeks of the year with holidays and family time and visiting and maybe even an actual vacation, so really the “business year” is almost over. […]

Read the full article →