After spending many years working my own affiliate sites, writing about affiliate marketing, and speaking about affiliate marketing, people started asking me about my consulting services. I was confused because I didn’t have any consulting services. I kept referring them to other people. I was happy to give away my information for free but I didn’t feel qualified to charge for it. I’m not sure if it was a lack of self-confidence or the fact that affiliate marketing is such a vast topic that I truly wasn’t ready to be able to give advice worth charging for, but I finally came around to the notion that it was my time to try consulting.
I started off small and honestly still do not consider it to be my primary business. However, I am finding that I do enjoy helping other people with their sites and it is a nice mental break from always focusing on my own sites. No one has complained or asked for their money back! How do you know if you are ready to be a consultant in your field of expertise? Here are some things to consider.
- Do you have a focus on one particular area that is of value to other people? This could be graphic design, web design, social media, SEO, generating content, etc. Anything that other people need and you know that you do well.
- Do you have the time to work with other people? You need to be able to schedule uninterrupted blocks of time for phone/Skype calls. In addition, you need to be sure to have prep time and followup time.
- Are you organized? In order to be a good consultant, you have to be able to present to your client exactly what they will get out of the consultations, provide that information, and then wrap it all up at the end. Plus, you will need to be able to keep track of invoices, payments, and the hours you have worked.
- Do you have a passion for what you do? The best consultants are the ones who love what they do so much that they would do it for free. The more you enjoy what you do, the more likely that will shine through and people will want to hire you.
I won’t be advertising my consulting to anyone on Facebook or actively recruiting clients any time soon. But at least I feel confident enough now that when someone asks for my services, I can present them with a list of options and then follow through on what I say I can do. And the bonus is that I will enjoy doing it!
Have you turned your everyday work into a consulting business? What do you like and not like about it?